The Business Case For Women's Sports

Welcome to the GOALS podcast, The Business Case For Women's Sports, presented by Ally, where we explore every corner of the women’s sports industry from the field to the front office. Hosted by Caroline Fitzgerald, this podcast features interviews with leaders in women's sports that dig into topics like data insights, marketing strategies, and sponsorship deals. We believe that it’s good business to invest in women’s sports, and our #GOAL is to prove it.